Born, Inc. provides management services to healthcare providers. The company is headquartered in Daytona Beach, Florida. The company went IPO on 2008-02-06. The firm specializes in digital, data-led solutions to digitize retail supply chains and reimagine discovery and transactions online. The firm operates through its wholly owned subsidiary, Alkeon Creators Inc. (Alkeon). Alkeon offers a range of business-to-business (B2B) solutions and software products that digitize tradeshows and showrooms, as well as Born.com, a platform connecting numerous luxury design-led brands with premium retailers. Its B2B subsidiary, Alkeon Intelligence, is a software as a service (SaaS) market-network combining content, community, and commerce to connect buyers and sellers through a platform, powered by machine learning it is dedicated to reimagining the discovery, transaction and connection of the B2B and business-to-customer (B2C) communities. The company operates in approximately six categories, such as technology, interiors, fashion, beauty, sports and outdoors and retail experience.