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## Executive Summary **Tellus Power** and **Cornerstone Technologies** have announced a strategic cooperation agreement to expand electric vehicle (EV) charging infrastructure across Southeast Asia. The partnership is set to integrate hardware and software solutions and explore advanced vehicle-to-grid (V2G) capabilities. This alliance enters a burgeoning market characterized by rapid EV adoption and substantial foreign investment, positioning it to address the region's growing demand for reliable charging networks. ## The Event in Detail The collaboration leverages the respective strengths of both companies. **Tellus Power**, a provider of EV charging hardware, will work with **Cornerstone Technologies** to create a seamless network for EV drivers. The scope of the partnership includes not only the physical installation of charging stations but also the development of sophisticated software for network management, payment processing, and user interface. A key component of the agreement is the joint exploration of **V2G** technology, which enables EVs to supply energy back to the power grid, enhancing grid stability and providing potential revenue streams for vehicle owners. ## Market Implications This partnership enters a competitive but promising landscape. The Southeast Asian market is a focal point for the global energy transition, attracting significant capital. Chinese firms have pledged over **$180 billion** for international clean-energy projects since early 2023, with a heavy focus on the region. The Tellus-Cornerstone alliance will compete with established players like **BYD** and **CATL**, who are aggressively building out vertically integrated supply chains. This development contrasts with the current market dynamics in North America, where automakers like **Ford** are recalibrating EV production targets and dissolving major battery joint ventures, such as the **$11.4 billion** BlueOval SK project with **SK On**. The dissolution signals a strategic pivot by battery manufacturers like **SK On** to diversify their client base beyond a single automaker and into broader markets, including energy storage systems (ESS). ## Expert Commentary Market analysts observe that while Western legacy automakers face headwinds from shifting subsidies and fluctuating consumer demand, the growth trajectory in Southeast Asia remains robust. The decision by **SK On** to operate its Tennessee factory independently to serve a wider range of customers highlights the need for supply chain agility. The Tellus-Cornerstone alliance appears well-timed to capitalize on this regional momentum, where foundational infrastructure is critical to support the surge in EV adoption and manufacturing. ## Broader Context The initiative is a component of a larger global trend where technology and capital are flowing into developing nations to build green infrastructure. China's strategic investments in Indonesia, Thailand, and Malaysia have transformed these countries into emerging hubs for EV and battery production. The success of infrastructure providers like the Tellus-Cornerstone venture is essential for supporting this industrial expansion and helping the region meet its decarbonization targets. Furthermore, the introduction of non-Chinese Western technology providers adds a layer of diversification to the region's rapidly evolving EV ecosystem, which is crucial for long-term market health and supply chain resilience.

## Executive Summary The electric vehicle (EV) market is exhibiting signs of maturation, with a notable pivot from incentive-driven consumer demand to a foundational focus on infrastructure, safety, and economic viability. The recent announcement by **EVDANCE** regarding its 2025 Home EV Charger Recommendations, which emphasizes **UL2594 safety certification**, signals a growing industry awareness of the need for standardized, safe, and accessible charging solutions. This development occurs as federal funding injects new momentum into the expansion of public charging networks, even as the consumer EV market faces headwinds from the expiration of purchase subsidies. ## The Event in Detail **EVDANCE** has published its 2025 recommendations for home EV chargers, placing a significant emphasis on products that meet the **UL2594 safety standard**. This standard is a critical benchmark for electrical safety and performance in EV charging equipment. The announcement also highlighted the company's portfolio of chargers engineered for straightforward installation in various residential settings, aiming to reduce the complexity and cost barriers for new EV owners. This focus on certified safety and user convenience reflects a strategic effort to address key concerns of mainstream consumers who are considering the transition to electric mobility. ## Market Implications The current EV landscape is characterized by a divergence between the consumer and commercial sectors. On the consumer side, the market is adjusting to the end of federal EV purchase subsidies, which has contributed to a recent slowdown. According to S&P Global Mobility, the EV share of the light-vehicle market fell to 6.9% in October from 7.6% a year earlier. This has heightened consumer "charging anxiety," a factor that automakers like **Volkswagen** are considering addressing with range-extender models. Conversely, the infrastructure and commercial segments are displaying significant strength. The federal government's **$5-billion National Electric Vehicle Infrastructure (NEVI) program** is back on track, fueling the build-out of charging stations in underserved and rural areas. This has provided a timely boost to charging network operators. > "It’s kind of a return to where it was before it was paused," stated Rick Wilmer, CEO of **ChargePoint Holdings Inc.**, noting that contracts from the NEVI program helped the company exceed recent earnings estimates. ## Expert Commentary Industry leaders maintain a long-term positive outlook, arguing that the fundamental advantages of EVs will drive future growth. Wilmer of **ChargePoint** contends that despite a temporary dip in consumer sales, demand remains steady and is supported by a strong market for used EVs and plug-in hybrids. There are now nearly 20 million vehicles in the U.S. running on electricity, representing approximately 6.5% of all vehicles on the road, according to BloombergNEF. > "We’re very convinced that EVs are just better products than internal combustion vehicles. And in the end, the better product is going to win,” Wilmer added. ## Broader Context The push for infrastructure is not limited to passenger cars. The commercial trucking industry is increasingly adopting electric models based on a compelling economic case. **Peterbilt**, a subsidiary of **PACCAR**, recently unveiled new medium-duty electric truck models despite ongoing legal disputes over California's emissions standards. This move is driven by demand from fleet managers who prioritize total cost of ownership (TCO), where electric trucks offer substantial savings in fuel and maintenance. This commercial adoption provides a stable demand floor for the EV industry, independent of consumer subsidies, and underscores the market's dual-track development. The emphasis on safety standards by **EVDANCE** is a logical step in this maturation, as building consumer trust in the safety and reliability of the charging ecosystem is paramount for long-term, sustainable growth.

## The Event in Detail Amid a complex regulatory landscape, the U.S. domestic auto industry is forecast to see continued growth, with projected sales reaching 16.1 to 16.2 million units in 2025, up from an estimated 15.98 million in 2024. This bullish forecast is supported by the introduction of more affordable Electric Vehicle (EV) models and proposed tax incentives designed to stimulate buyer demand. However, recent data indicates a nuanced market, with EV registrations experiencing a 14% year-over-year decline in October. The EV share of the light-vehicle market consequently fell to 6.9% from 7.6% during the same period, reflecting the immediate impact of shifting consumer incentives and economic pressures. ## Market Implications The automotive sector is navigating a period of significant policy divergence. On one hand, the **National Electric Vehicle Infrastructure (NEVI)** program is back on track after a federal court overturned a funding freeze. More than 40 states are now proceeding with contracts to expand the EV charging network, a move that benefits companies like **ChargePoint Holdings Inc. (CHPT)**. On the other hand, the administration has taken steps that temper the EV transition. These include revised, less stringent fuel economy standards, the elimination of penalties for failing to meet Corporate Average Fuel Economy (CAFE) targets, and the scaling back of the $7,500 federal EV tax credit. This policy shift has influenced corporate strategy, with companies like **Uber** reportedly reducing EV incentives for its drivers as it falls behind its own emissions targets. ## Expert Commentary Industry leaders maintain a long-term positive outlook despite the near-term volatility. Rick Wilmer, CEO of **ChargePoint**, commented on the restoration of federal funding for charging infrastructure, stating, “It’s kind of a return to where it was before it was paused. For us, it feels pretty good.” While acknowledging that EV demand is not currently “booming” in North America, he affirmed that it is “steady.” Wilmer added, “And we’re very convinced that EVs are just better products than internal combustion vehicles. And in the end, the better product is going to win.” ## Broader Context The U.S. automotive industry is at a strategic inflection point, balancing immediate policy-driven market conditions with a long-term transition to electrification. There are nearly 20 million electric and plug-in hybrid vehicles on U.S. roads, constituting 6.5% of all vehicles, which signals a foundational consumer shift. However, automakers and their suppliers remain cautious, not only due to the fluctuating domestic policy environment but also because of external trade uncertainties, including industry efforts to preserve the **United States-Mexico-Canada Agreement (USMCA)** against proposals for its dissolution. The tension between regulatory headwinds and the underlying momentum of EV technology and infrastructure investment will be a defining feature for automakers like **General Motors**, **Polaris**, and **Blue Bird** in the coming years.