Bitcoin miner Iren is pivoting to become a major AI cloud provider, a move that Bernstein analysts believe could build a $3.7 billion business and render its legacy crypto operations secondary.
"We expect AI cloud to be IREN’s primary source of income in the coming years," Bernstein said in a Monday report, forecasting that mining revenue will decline as power is redirected to AI computing.
The strategic shift is anchored by a partnership with Microsoft and a significant expansion of GPU capacity. This follows a broader industry trend where miners like TeraWulf and HIVE Digital are also reallocating capital and power from volatile Bitcoin mining to the high-margin, contracted revenue streams of AI and high-performance computing (HPC).
For investors, the pivot positions Iren to capture growth from the booming AI infrastructure market. Bernstein assigned a $100 price target on IREN stock, which currently trades below $50, suggesting a potential 100% upside as the market re-rates the company as an AI infrastructure play rather than a pure crypto miner.
The Power Play Behind the AI Pivot
The "AI data center gold rush" is creating an insatiable demand for power and specialized facilities, a niche that Bitcoin miners are uniquely positioned to fill. These companies often possess large-scale power purchase agreements and existing data center infrastructure that can be repurposed for higher-margin AI workloads, which offer more predictable, long-term contracts compared to the fluctuating profitability of mining digital assets.
A Crowding Field
While Iren is a key player in this transition, it is not alone. Competitors such as TeraWulf and HIVE Digital have already initiated similar pivots. The financial landscape is also adapting, highlighted by deals like CoreWeave’s recent $8.5 billion loan, which shows how AI is increasingly attracting the large-scale financing previously seen in the crypto mining sector.
Bernstein's Outperform rating was maintained even as analysts trimmed their price target from a previous $125 to $100. The adjustment reflects a more conservative view on potential shareholder dilution and the costs associated with winding down the Bitcoin mining segment over time. However, the core thesis remains strongly bullish on the AI cloud opportunity, which is expected to be the primary driver of the stock's performance.
This article is for informational purposes only and does not constitute investment advice.