Edgen Stock·Mar 23 2026, 20:37雅诗兰黛公司证实正在与西班牙美妆集团Puig进行合并谈判，这笔潜在交易可能催生一个价值400亿美元的行业巨头。这一消息立即引发了市场反应，投资者不确定性导致雅诗兰黛股价下跌。
shares of The Estée Lauder Companies (NYSE: EL) dropped approximately 7% on Monday, March 23, after the beauty giant confirmed it is in discussions for a potential merger with Barcelona-based Puig. In a press release issued at 16:15 UTC-4, Estée Lauder acknowledged the talks but emphasized that no final decision has been made and no agreement has been signed. The market reaction pushed the company's market capitalization down toward 310亿美元, as investors weighed the implications of a potential tie-up valued at around 400亿美元。
The potential business combination would unite Estée Lauder's strength in prestige makeup and skincare with Puig's fast-growing fragrance and fashion empire, which includes brands like Rabanne, Carolina Herrera, and Jean Paul Gaultier. Puig, which completed Spain's largest IPO in nearly a decade in 2024, has demonstrated strong financial health, reporting a 12% increase in net profit for 2025. Reports suggest the deal structure could involve a mix of cash and stock, merging two of the industry's most prominent family-controlled companies.
These negotiations are unfolding as the global beauty sector rebounds, particularly in key growth regions. China's cosmetics retail market expanded by 5.1% in 2025, reaching a record 4653亿元人民币. Estée Lauder itself reported double-digit retail sales growth in mainland China during the 第二季度 of 2026, signaling a recovery from previous headwinds. A merger with Puig could create a more dominant and diversified entity better positioned to capture this renewed consumer spending across both Western and Asian markets.
