Strategy announced on May 15, 2026, a plan to repurchase approximately $1.5 billion of its convertible senior notes due 2029, a move that could involve selling some of its market-leading Bitcoin holdings to finance the deal.
The company’s chairman, Michael Saylor, confirmed the plan on X, stating, "Strategy to repurchase $1.5 billion principal amount of 2029 convertible notes." The company intends to spend $1.38 billion in cash for the notes in privately negotiated transactions, according to an 8-K filing.
In its announcement, Strategy listed existing cash reserves, sales from its ATM equity program, and potential Bitcoin sales as possible funding sources. The company holds 818,869 BTC, valued at over $65 billion with Bitcoin trading near $79,505 as of May 15, 2026. The firm recently added to its holdings, acquiring 535 BTC for approximately $43 million at an average price of $80,340 per Bitcoin.
This transaction introduces significant uncertainty for the Bitcoin market, as the prospect of the largest corporate holder selling a portion of its assets could create notable sell-side pressure. Convertible notes are a form of debt that can be converted into company shares, and this buyback allows Strategy to manage future obligations ahead of the 2029 maturity date. While the company has not confirmed that a Bitcoin sale will occur, its inclusion as a potential funding source has put traders on high alert for future announcements.
The move follows previous statements from Saylor outlining a capital strategy where the company could leverage its vast Bitcoin holdings to fund dividends and financial obligations while continuing to accumulate more BTC over time. This buyback may be the first major test of that strategy, forcing the market to weigh the prudence of Strategy’s debt management against the potential for increased Bitcoin liquidity.
This article is for informational purposes only and does not constitute investment advice.