BofA Securities has downgraded monday.com (MNDY) from Buy to Neutral, citing increasing risks posed by Google's AI Overviews eroding web traffic and threatening the company's self-serve business model. The downgrade reflects a cautious outlook on MNDY's ability to adapt to a rapidly evolving search landscape dominated by AI-generated content.

Market Snapshot: monday.com Faces AI Headwinds

U.S. equities experienced varied movements, with particular attention drawn to the technology sector following a significant analyst action. On August 21, 2025, BofA Securities adjusted its rating on monday.com Ltd. (MNDY), downgrading the stock from a "Buy" to a "Neutral" stance. This re-evaluation was accompanied by a reduction in the price target from $240.00 to $205.00, reflecting a revised valuation of 6.2x EV/26E Revs, a decrease from the prior 7.5x.

The Google AI Overviews Impact

The primary catalyst for BofA Securities' revised outlook stems from the increasing integration of Google's AI Overviews into search results. Analyst Michael Funk highlighted concerns that these AI-generated summaries are actively eroding monday.com's web traffic and posing a considerable threat to its self-serve business model, which historically relies heavily on organic search engine visibility. Data from Similarweb revealed a notable decline in SEO-driven website visits to monday.com, averaging 23.5% year-over-year in Q2 2025, with this decline accelerating to -25.3% in July 2025. Furthermore, less than 30% of monday.com's total sign-ups originate through Google search.

Market Reaction and Financial Implications

Following the downgrade, monday.com shares experienced immediate pressure, declining nearly 2% in premarket trading and 3.9% in morning trading on August 21, 2025. The stock has been under significant duress, having fallen 30% since its Q2 2025 earnings report and 26% since the beginning of the year. Despite reporting strong Q2 2025 results—with revenue rising 27% year-over-year to $299 million and adjusted EPS reaching $1.09, both surpassing analyst forecasts—the market