Key Takeaways:
- TRUMP token buyers down $3.81 billion combined, Nansen data shows.
- Token trades at $1.79, down 96% from its $75 January peak.
- WLFI token sees 85% of secondary wallets underwater with $83 million losses.
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Trump memecoin buyers lose $3.8 billion as token crashes 96% from peak
Nearly 1 million wallets holding the TRUMP memecoin are down a combined $3.81 billion, with the token trading at $1.79, down 96% from its peak.
President Trump earned more than $1.4 billion from his crypto ties, while 85% of secondary market wallets for the Trump-linked World Liberty Financial token are underwater, according to data from analytics firm Nansen shared with CoinDesk.
Of the 1.48 million wallets that have bought the TRUMP token since its January 2025 launch, 988,905 are in the red with combined losses of $3.81 billion, Nansen data shows. The 492,285 wallets in profit hold $4.04 billion in gains, concentrated among early buyers who purchased under $1 before the token surged to nearly $75 within two days. Across all wallets, gains and losses offset to about $236 million.
The losses come as the broader crypto market has slumped, with Bitcoin down roughly 50% from its record above $126,000 set in October. The TRUMP token's market value has shrunk to $425 million from nearly $15 billion at its January 2025 high. About $71 billion in value has moved through the token since launch, and about 722,000 wallets still hold positions worth $465 million combined.
The WLFI token, issued by World Liberty Financial, the crypto company in which Trump and his family hold an ownership stake, has fared little better. Of the 26,663 wallets tracked by Nansen buying WLFI on secondary markets, 22,715 are underwater — about 85% — with combined losses of $83 million against $23 million in gains. WLFI trades at $0.056, down more than 80% from its peak, with a $1.8 billion market capitalization. Tokens were sold through an initial coin offering at $0.015 in the first round and $0.05 to the public, becoming transferable on Sept. 1, 2025. The 241,651 wallets that bought in the ICO are excluded from the loss figure.
Trump, who once was a crypto critic before embracing the technology during his 2024 campaign, has said there is nothing wrong with the income from his crypto-related businesses. He told CNBC he did nothing illegal and was unaware of the extent of his holdings, adding that he handed day-to-day control of his businesses to his two eldest sons before taking office without divesting.
The concentration of profits among early buyers and losses among later retail investors highlights the risks of politically-linked token launches, which may deter new retail participation and attract regulatory scrutiny as the sector heads into the second half of 2026.
This article is for informational purposes only and does not constitute investment advice.
