Tesla Inc. has ended production of its Model S sedan and Model X sport utility vehicle, closing the chapter on the two flagship EVs that defined the brand and galvanized the auto industry's shift toward electrification after a 14-year run. The company sold approximately 750,000 of the high-end models combined.
"We expect to wind down S and X production next quarter and basically stop production," Chief Executive Elon Musk said during a January earnings call. "That is slightly sad, but it’s time to bring the S and X programs to an end, and it’s part of our overall shift to an autonomous future."
The final units rolled off the line at Tesla's Fremont, California factory, an event the company marked on social media. The Model S, first produced in 2012, was a landmark vehicle, offering a combination of 265 miles of range, performance, and a minimalist, tech-forward interior that legacy automakers have been trying to replicate for over a decade. The Model X followed in 2015, introducing distinctive "Falcon Wing" doors and proving that a large, seven-seat SUV could be fully electric without compromising on performance. Over their lifespan, both vehicles saw significant enhancements, culminating in the over 1,000-horsepower "Plaid" variants that could accelerate to 60 mph in under 2.5 seconds.
The discontinuation of the Model S and X, which started at prices well above the company's more popular Model 3 and Model Y, represents a significant strategic pivot for Tesla. The company is increasingly focusing on its robotics business and the development of a fully autonomous vehicle, leaving the high-end luxury EV segment to be contested by rivals like Lucid Motors, Rivian Automotive, and General Motors' Cadillac brand.
This article is for informational purposes only and does not constitute investment advice.