Canadian telecom operator Rogers Communications Inc. is offering voluntary departure packages to about 12,500 employees, representing half of its workforce, in a significant step to reduce costs amid a challenging industry environment.
"We are taking steps to adjust our cost structure to reflect the business realities of the current environment," Rogers spokesperson Zac Carreiro said in a statement Monday. "Some teams have chosen to offer voluntary departure and retirement programs to give some employees the choice to decide whether they'd like to stay with the company or begin a new chapter."
The offers are being extended to roughly half of the company's 25,000 employees across several business divisions and corporate functions. The company did not specify a target for headcount reduction or a timeline for the departures. Certain groups are excluded from the offer, including on-air talent, employees at its Sportsnet media division, unionized staff, and employees of Maple Leaf Sports & Entertainment.
The workforce reduction initiative is the largest in the Canadian telecom sector in recent years and follows Rogers' decision to slash its 2026 capital expenditures by up to $1.2 billion, a 30 percent reduction from the previous year. The company is grappling with $34.7 billion in long-term debt as of March 31, a figure bloated by its $20-billion acquisition of Shaw Communications in 2023 and other strategic investments.
Industry-Wide Pressures
Rogers and its main rivals, BCE Inc. and Telus Corp., have all engaged in job cuts and buyouts over the past few years. The industry is contending with slowing revenue growth, declining prices for mobile phone plans, and stalled population growth, which has historically been a key driver of new subscribers.
Despite the cost-cutting measures, Rogers reported a 10 percent increase in total service revenue to $4.9 billion and a 5 percent rise in adjusted EBITDA to $2.4 billion for the first quarter of 2026. The company also saw its free cash flow increase by 32 percent to $0.2 billion, aided by lower capital spending.
The buyouts signal a strategic pivot for Rogers towards deleveraging and improving its cost structure after a period of aggressive expansion. Investors will be closely watching the company's upcoming financial results for details on the program's uptake and its impact on the balance sheet. The next major catalyst will be the company's second-quarter earnings report, expected in July.
This article is for informational purposes only and does not constitute investment advice.