MINISO Group Holding's (NYSE: MNSO) Chairman and CEO Guofu Ye plans to buy at least HK$50 million (US$6.4 million) in company shares over the next 12 months.
"I am highly confident in the Company's continued growth and am demonstrating that commitment through concrete action," Mr. Ye said in a statement, citing the validation of the company's strategy and his team's execution.
The planned purchase, funded personally, will add to Mr. Ye's beneficial ownership of 789,541,061 shares, or about 63.7% of the company. The buying will commence in the first open trading window after MINISO releases its first-quarter 2026 financial results, complying with insider trading policies.
The move signals leadership's confidence as MINISO's stock trades near a 52-week low of $14.98, well below its 200-day moving average of $19.90. The purchases will be made through open market or private transactions, depending on market conditions.
This insider buying announcement follows a period of positive operational updates for the global retailer, including record revenue for its 2025 fiscal year and continued international store expansion. The chairman's commitment to increase his substantial stake provides a bullish signal to the market. Investors will watch for the filing of the actual purchases and the upcoming first-quarter results for further insight into the company's performance trajectory.
This article is for informational purposes only and does not constitute investment advice.