The S&P 500 Dividend Aristocrats Index has outperformed the broad market by 13.9 percentage points over the past 100 trading days, its most significant outperformance since 2010, according to a note from DataTrek Research.
“Dividend-focused investing is certainly having its moment in the sun,” Nicholas Colas, co-founder of DataTrek, wrote in a note Tuesday. “Capital is clearly leaving parts of the market where companies are investing heavily in uncertain projects (i.e., Tech) and moving to sectors and businesses with strong dividend-paying track records.”
The move reflects a flight to safety, with the S&P 500 down 6.9% over the same 100-day period. The aristocrats index is heavily weighted toward defensive sectors, with utilities and consumer staples representing 33% of its holdings compared to just 7.9% of the S&P 500. In contrast, energy comprises only 4.8% of the index.
This shift comes as spooked investors seek refuge in companies with long histories of dividend payments amid a slowing economy and geopolitical tensions. A screen of the ProShares S&P 500 Dividend Aristocrats ETF (NOBL) for profitable utilities and consumer staples with yields above 3% and payout ratios below 90% highlights several names. In utilities, these include Consolidated Edison with a 3.1% yield and Eversource Energy at 4.6%. For consumer staples, names include Kimberly-Clark yielding 5.3%, McCormick & Co. at 3.6%, Sysco at 3.1%, and Target offering a 3.4% yield. Target shares have gained 23% in 2026.
This article is for informational purposes only and does not constitute investment advice.