Coinbase made a seven-figure investment into Centrifuge and designated it as the main platform for launching tokenized real-world assets on the Base blockchain. The exchange will use Centrifuge to convert traditional financial products into on-chain assets, starting with exchange-traded funds.
"What matters now isn’t getting assets onchain, it’s getting the right assets onchain in the right way,” Centrifuge CEO Bhaji Illuminati said. The partnership gives Coinbase an infrastructure partner for outside asset managers that want to issue regulated products onchain.
The first institutional assets are expected to launch on Base in the coming weeks. The network currently holds about $240 million in real-world assets, excluding stablecoins, ranking it 14th by value according to RWA.xyz. Centrifuge, which powers onchain strategies for Apollo and Janus Henderson, has $1.66 billion in total value locked, per DeFiLlama data. The deal comes as the tokenized RWA sector has grown to roughly $27 billion.
This partnership solidifies Coinbase's strategy to expand into regulated, on-chain financial products, positioning it to compete with RWA leaders like Securitize and Ondo Finance. The move comes just after Coinbase announced it was cutting 660 employees, or 14% of its staff, with CEO Brian Armstrong citing a need to become "leaner, faster, and more efficient" by using AI.
Coinbase Sharpens Focus Amid Layoffs
The strategic investment in Centrifuge occurs as Coinbase undertakes a significant operational restructuring. On Tuesday, CEO Brian Armstrong announced the company would lay off approximately 660 employees, pointing to a crypto market downturn and operational shifts driven by artificial intelligence. Armstrong said AI has enabled smaller engineering teams to work more quickly, prompting a change in the firm's cost structure. The dual announcements suggest Coinbase is narrowing its focus, cutting general staff while investing heavily in high-growth areas like the $27 billion tokenized real-world asset sector.
This article is for informational purposes only and does not constitute investment advice.