Bitcoin (BTC) rose above $80,000 for the first time on May 4, a new all-time high for the digital asset, as traders anticipated the return of Strategy to the market. The move pushed Bitcoin’s market capitalization over $1.5 trillion, with the price action showing renewed strength after a period of consolidation.
The breakout follows a public signal from Michael Saylor, whose firm Strategy is the largest corporate holder of Bitcoin. After a multi-week pause, Saylor indicated that the company’s buying would resume. “No buys this week. Back to work next week,” he posted on X on May 3, 2026, breaking a near-uninterrupted weekly buying streak that had been in place for most of the year.
Data from the firm’s latest filings show Strategy holds 818,334 BTC, acquired at an average price of $75,532 per coin, representing a 4.23% unrealized gain at the time of the pause. The company’s aggressive accumulation in the first quarter of 2026 saw it add nearly 89,600 BTC for $5.5 billion. The recent halt in purchases was interpreted by some analysts as a strategic shift, moving from pure volume accumulation to a more yield-focused approach using its preferred shares (STRC) as the primary funding vehicle.
The resumption of Strategy’s purchases is a significant factor for the market, providing a source of consistent demand. The market will be closely watching the firm’s Q1 2026 earnings call on May 5 for further details on its future purchasing strategy and the role of the STRC shares. With Bitcoin now in price discovery above $80,000, the next key resistance level is projected by technical analysts to be near the $85,000 psychological barrier, while support is seen around the previous high near $77,000.
This article is for informational purposes only and does not constitute investment advice.
