Executive Summary
Yuga Labs co-founder Garga.eth announced the cessation of royalty collection on its APSTER platform, with a portion of the platform's collected fees earmarked for Bored Ape Yacht Club (BAYC) NFT buybacks. This initiative coincides with APSTER’s launch on TokenWorks, prompting a warning of potential market volatility. This strategic shift for APSTER aims to bolster the BAYC ecosystem, while presenting a notable deviation from Yuga Labs' prior stance on enforcing creator royalties across other collections.
The Event in Detail
Yuga Labs has declared it will forgo the collection of royalties on its APSTER platform. Concurrently, a segment of the fees generated by APSTER will be allocated toward the acquisition of BAYC non-fungible tokens. This decision was revealed alongside the official launch of APSTER on TokenWorks, an event which Garga.eth signaled could induce significant market fluctuations.
The underlying mechanism on TokenWorks, exemplified by NFTStrategy, involves a structured fee system. Trades on such platforms incur a 10% fee, with 8% pooling into Ethereum (ETH). This ETH pool is then utilized to purchase the lowest-priced NFT within a collection, which is subsequently relisted at a 20% markup. Proceeds from these resales are directed towards buying and burning the associated strategy token, establishing a cyclical buy pressure. Furthermore, initial launch fees on these platforms can commence at 95%, rapidly decaying to 10% to deter opportunistic trading bots.
This move by Yuga Labs for APSTER contrasts with its earlier policy, announced on February 26, 2024, to enforce royalty payments for 18 of its collections, including Otherside Koda and Moonbirds Mythics, on marketplaces that respect creator royalties. Notably, CryptoPunks and Bored Ape Yacht Club were exempt from those specific royalty filters. The abandonment of royalties on APSTER forgoes Yuga Labs' direct creator share, instead channeling platform-level fees into a strategic buyback, marking a differentiated approach within its portfolio.
Market Implications
The decision to abandon royalties on APSTER and implement a BAYC buyback mechanism carries several market implications. The direct buying pressure on BAYC NFTs, funded by APSTER fees, could influence their floor price and foster increased holder confidence. However, the accompanying warning of volatility upon TokenWorks launch suggests potential short-term price instability. The NFTStrategy model, which TokenWorks utilizes, represents an experiment in transforming NFT collections into "programmable economic machines" with self-sustaining token loops. If successful, this model could establish a new class of financial primitives for NFTs, creating constant buy pressure and potentially increasing asset floors over time.
This shift by Yuga Labs also contributes to the ongoing debate surrounding NFT creator royalties. As total royalties paid to NFT creators have seen a substantial decline over the past three years, Yuga Labs' move on APSTER could set a precedent for alternative value accrual strategies within the Web3 ecosystem. While the buyback strategy may benefit BAYC holders, it prompts questions regarding Yuga Labs' long-term revenue streams from platforms where it opts out of traditional royalty collection.
Broader Context and Future Outlook
The broader context for Yuga Labs' latest move includes a fluctuating landscape for NFT creator royalties and evolving strategies for ecosystem engagement. While advocating for creator royalties as "the lifeline that keep creators building," Yuga Labs demonstrates a willingness to adapt its approach based on specific platform dynamics and asset classes.
Looking ahead, Yuga Labs CEO and co-founder Greg Solano has signaled plans to reward holders of both Bored Ape Yacht Club and Otherdeed NFTs in 2025. These initiatives, potentially including the launch of an Otherside-focused token, are being developed within what Solano describes as a "new, more sober and friendly regulatory environment for crypto." This suggests a strategic pivot towards long-term holder engagement and value creation, leveraging innovative financial mechanics alongside a watchful eye on regulatory developments to sustain its position within the competitive NFT market. The APSTER royalty abandonment and BAYC buyback can be viewed as an early manifestation of Yuga Labs' experimental approach to maintaining ecosystem vitality and perceived value.