The Hershey Co. engages in the manufacture and marketing of chocolate, sweets, mints and confectionery products. The company is headquartered in Hershey, Pennsylvania and currently employs 18,540 full-time employees. The firm's segments include North America Confectionery, North America Salty Snacks and International. The North America Confectionery segment is responsible for its traditional chocolate and non-chocolate confectionery market position in the United States and Canada. This includes its business in chocolate and non-chocolate confectionery, gum and refreshment products, protein bars, spreads, snack bites and mixes, as well as pantry and food service lines. This segment also includes its retail operations. The North America Salty Snacks segment is responsible for its salty snacking products in the United States. This includes ready-to-eat popcorn, baked and trans fat free snacks, pretzels and other snacks. The firm's portfolio includes chocolate and confectionery brands such as Hershey's, Reese's, Kisses, Kit Kat, Jolly Rancher, Ice Breakers, Shaq-a-licious alongside salty snacks including SkinnyPop and Dot's Homestyle Pretzels.