RedCloud Holdings Plc engages in business and domestic software development. The firm has developed and operates the RedCloud platform (the Platform), which facilitates the trading of everyday consumer supplies of fast-moving consumer goods products across business supply chains. Through the Platform, it enables retailers in these markets to use data-driven insights backed by artificial intelligence (AI) to help make faster business-to-business purchases and inventory decisions from brands and distributors by breaking down complex purchasing behaviors of large product inventory catalogs. Additionally, its Platform has AI and machine learning capabilities that provide its brands, distributors and retailers with trading and product insights and data to help them make better commercial decisions regarding their business operations. The company has approximately 729 distributors, 6,765 brands, 184,713 products and 33,767 retailers on its Platform. The company operates in Argentina, Brazil, Nigeria, and South Africa.