Natural Grocers by Vitamin Cottage, Inc. engages in the retail of natural and organic groceries and dietary supplements. The company is headquartered in Lakewood, Colorado and currently employs 3,455 full-time employees. The company went IPO on 2012-07-25. Its stores offer a comprehensive selection of natural and organic groceries and dietary supplements in a smaller-store format that aims to provide a convenient, clean and easily shopped environment for its customers. The company offers a variety of products associated with special diets, such as gluten-free, vegetarian and non-dairy. Its grocery products include organic produce; Natural Grocers brand products; dry, frozen and canned groceries; meats and seafood; dairy products, dairy substitutes and eggs; bread and baked goods; beverages, and beer, wine and hard cider. Its dietary supplement department primarily sells name-brand supplements, as well as a line of Natural Grocers brand private-label dietary supplements. The company also offers body care, pet care, household and general merchandise and books and handouts. The company has over 168 stores in 21 states.