Magnite, Inc. provides a technology solution to automate the purchase and sale of digital advertising inventory for buyers and sellers. The company is headquartered in New York City, New York and currently employs 971 full-time employees. The company went IPO on 2014-02-04. The firm provides technology solutions to automate the purchase and sale of digital advertising inventory. The firm's technology is used by publishers to monetize their content across all screens and formats including CTV, online video, display, and audio. Its platform features applications and services for sellers of digital advertising inventory, or publishers, that own and operate CTV channels, applications, websites and other digital media properties, to manage and monetize their inventory; applications and services for buyers, including advertisers, agencies, agency trading desks, and demand side platforms (DSPs), to buy digital advertising inventory; and a transparent, independent marketplace that brings buyers and sellers together and facilitates intelligent decision making and automated transaction execution at scale. Its SpringServe CTV platform offers CTV sellers a holistic solution.